The Brief

Frutihelen, a natural fruit pulp company was seeking to reinvigorate its brand identity and website to better communicate its unique selling points, drive customer engagement, and increase sales. The objective was to create a cohesive brand language that represents the organic and healthy nature of Frutihelen’s products, while also making the website user-friendly and sales-optimized.

Target Audience: Health-conscious consumers, Smoothie shops & cafes, Grocery stores offering organic/natural products.

Branding Deliverables: Logo files, Brand style guide (colors, fonts, imagery), Packaging designs Business card and brochure templates.

Website Features: Product catalog with detailed descriptions Blog section for recipes and tips using Frutihelen products, Online store integrated with payment gateways, User reviews and testimonials.

Website Deliverables: Website mockups, Fully functional website, SEO strategy report, User manual for website maintenance.

The Outcome

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